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® Knows How to Introduce Another 14,000 Technology Enthusiasts to the Wired Home…
Seattle - January 11, 2000 - X10.com (www.x10.com/pressroom42.htm) is quickly gaining a whole new group of early adopters for their wireless home control products after teaming up with 3DN.NET to offer one million dollars worth of their FireCracker™ Home Control Starter kits to the first 14,000 readers.X10.com believes in a simple formula that has proven itself successful time and time again. The best way to spring the FireCracker kit into the mainstream is to give early adopters a free test drive. More than 50 percent of all the folks who have already received a kit come back to X10.com to add features and functionality to their newly created Wired Home. The best thing about an X10 system is the fact that it can be as basic as controlling lights and appliances remotely or as comprehensive as running entertainment and security functions. Since all of the products operate using X10 technology, you can continue to add to your system regardless of which product you started with, whether it’s the FireCracker kit or one of the mini-color video cameras that send pictures and sound from one location in the home to another. 3DN.NET’s technology content sites are geared toward enthusiasts and deliver some of the best original news and reviews of the newest PC hardware, 3D games, and more. Powered by some of the industry's best content generation and web discussion tools, the 3DN.NET family of sites are also a truly interactive experience. “The readers of 3DN.NET are some of the most technically-savvy people on the Internet, leading some of the most wired lives in the world,” said Michael McTaggert, 3DN.NET. “Now, by teaming up with X10.com to give away the FireCracker kit, we continue to keep our readers exactly where they want to be - on the leading edge of technology.” Since beginning the promotion a short time ago, nearly one thousand 3DN.NET readers have jumped at the chance to receive the FireCracker kit, a $73.00 retail value, for only $5.90 to cover administrative and handling costs. “We're quite pleased to be able to get X10's intriguing FireCracker kit into the hands of our readers,” said Scott Wasson, editor, The Tech Report. “As intelligent and inventive as they are, we expect them to put the X10 technology to good use - and probably in some ways even the good people at X10 haven't yet considered.” “Look, of course were pleased with the reception the FireCracker kit is getting on the 3DN.NET sites,” said Alex Peder, president, X10.com. “But at the same time were so excited about this product that I’m not going to be satisfied until every reader who wants one takes the two minutes necessary to sign up. Consider this a wake up call to all of the readers in front of their PC right now wishing they could listen to Internet music on a stereo or turn on all of the night lights in the home from their PC screen. Act now before it’s too late.” About X10.com Based in Seattle, X10.com is a division of privately held X10 Ltd., the world leader in design and manufacture of proprietary home control, entertainment and security technology products for over 20 years. To date, X10 has shipped well over one hundred million units of home control products worldwide. X10 has received numerous consumer and industry awards. X10.com sells and promotes X10 products direct to the consumer through its web site at www.x10.com/pressroom42.htm Recently, Media Metrix has ranked X10 as a top one hundred e-commerce Web site based on traffic and sales. |
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